Bounce Insights, founded in 2019, aims to revolutionise consumer research by providing a faster, cheaper, and more reliable solution. Recognising the limitations of traditional methods, they developed a technology platform connecting brands directly with engaged consumers via a mobile app, ensuring ease, speed, and cost-effectiveness in gathering feedback.

Challenges we faced

As a small startup with limited resources, especially operating in market research and survey technology, we found that we needed to do things in the most clever and lean way possible. We handle a lot of sensitive user and client information, making compliance a critical concern for us. Our challenge was ensuring compliance without the ability to afford a dedicated in-house employee for this role, considering the workload didn’t justify such a hire. This predicament pushed us to look for solutions that could help us manage compliance effectively without necessitating a significant investment in a full-time position.

Solutions we implemented

PrivacyEngine came to our rescue by addressing our main concern of staying compliant and ensuring our employees are trained and upskilled in data protection and GDPR compliance. PrivacyEngine’s hybrid approach, offering dedicated consultancy along with a platform for training and document management, gave us the necessary tools to manage compliance effectively. This approach was invaluable as it allowed us to navigate the complexities of GDPR without having an in-house expert, thereby avoiding potential fines and lawsuits related to non-compliance.

Results and looking to the future

The impact of incorporating PrivacyEngine’s products and services into our operations has been substantial. We initially tried switching to a purely product-based approach for cost savings, but we quickly realised the value of the DPO as a service, especially for ensuring compliance and facilitating credible responses to client queries regarding data protection.

This realisation led us back to using the service, underscoring the importance of having expert support for compliance matters. The main benefits have been the ability to maintain compliance, confidently handle client queries with expert support, and maintain a central repository for training, policies, and documents. This comprehensive support system has allowed us to focus on growing our business while ensuring continuous employee training in data protection and staying compliant.

Quote

“The main benefits have been the ability to maintain compliance, confidently handle client queries with expert support, and maintain a central repository for training, policies, and documents.”

  • Brandon Dooley
  • /
  • Co-Founder & Software Engineering Manager